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Accounting – Accurate records of transactions and properly composed balance sheets are two of the pillars of sound financial practice, and online accounting courses can ensure that you understand the fundamentals.
The content of this course was prepared by Tim Soulo, the CMO at Ahrefs, in cooperation with Kathryn Aragon, content strategist and consultant. The beautiful voice you will hear in the videos belongs to Kathryn.
Part 1 of the program (60 weeks to complete) consists of 150 hours of digital marketing content via on-demand e-learning: video lectures, downloadable slide presentations. You also submit two 5,000-word assignments: a digital marketing research paper and digital marketing strategy based on an organization of your choice. The program includes six modules:
This is a practical course for anyone involved with the hands-on management of digital channels, or the over-arching digital strategy. You may be working in a client side or agency side role, either as a digital marketing specialist or a marketer.
Taught by University of Pennsylvania Professor and best-selling author, Jonah Berger, this free online marketing course helps to answer the mystery of why some ideas and products become popular and why others do not. It’s perfect for social media managers and marketers looking to put a “science” behind their content marketing method.
The ability to use social media to get people’s attention, build an engaged audience and express your personality is becoming an essential digital skillset in the 21st-century knowledge-based economy.
Online videos explore the most current themes in business, tourism and branding as they apply to marketing techniques and strategies. The episodes cover diverse topics such as celebrity sponsorship, sustainability, brand differentiation, tourism marketing and fundraising promotion.
Grasp the key elements of User Experience, and how to develop a UX plan for your mobile and online customers. This course is supported with practical exercises focused on better understanding your customers and what they value.
It is rapidly becoming more common for people to work remotely away from a formal workplace. In Work Remotely: Thrive in a Job From Home, Darren Murph teaches you how to make your home a successful remote office. He focuses on how to advocate for a remote role, cutting out necessary distractions, perfecting your home office and improving your personal communications skills. This course should help you make a successful transition to a new workplace – your home.
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Want to excel at finance or managing people? Our online business and management courses will help. Further your career with communication, networking and project management courses. Take leadership training with top universities and business schools.
Developing Innovative Ideas for New Companies – Coursera – This program will help those who aspire to be entrepreneurs in developing great concepts into successful businesses. After you take this class, you will know how to use an effective business model approach to analyze each part of your company, and a lot more.
Once you complete the courses, you will have the opportunity to apply the skills on a real life capstone project setup in partnership with Grainger. They are a global B2B http://themorningherald.com/news/overstock-clearance-sale-company-stockclearanceguru-celebrates-successful-launch/0052164/ of Maintenance Repair and Organization supplies, ranked No. 13 in the Internet Retailer 2015 Top 500 Guide.
Are you interested in deepening your knowledge of graphic design or how graphic design can be applied in the real world? The class “Graphic Design 101” is specifically for developers who may know a little about graphic design, but would like to learn more.
Hootsuite is a social media management platform that offers free trainings (plus a paid certification course) to help marketers beef up their social media skill set. Hootsuite Academy offers courses at varying skill levels and features video lessons and step-by-step breakdowns of how to use different software.
The digital revolution has led to a titanic shift in the landscape of the marketing communication, while also creating new opportunities for businesses to reach and engage consumers through smart, social, and mobile media technologies. In this course, … more
Learn to customize filters, tags, segments, and even the data that flows into Google Analytics, to generate better reports about your web traffic and make more intelligent decisions about where to focus your marketing efforts.

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