Podcasts offered here allow online students to listen in on marketing insights from industry leaders. Students examine issues such as keeping sales up in slow markets, collaborative imagining, politics of selling and marketers as agents of change.
Each video lesson shares stories, examples, and tips to spark your thinking about ways to seek out the work you want — and draw work back syy gadgets for home you. You’ll leave inspired to develop a strong body of work with a clear mission and side projects. Market yourself on social media and much more.
Customers are the lifeblood of any organisation. Without customers any organisation would cease to exist. Marketing manages the organisation’s relationship with customers. If you do not understand marketing you cannot understand business.
Although the ultimate criteria to evaluate any business initiative should be its return on investment or any other financial metrics in general, the evaluation criteria and metrics for the digital marketing campaigns can be discussed in more details.
Advertising is the intersection between creativity and consumption. If you’re looking for a challenging, imaginative job that could potentially impact the buying habits of thousands or millions of people, this […]
While the full specialization costs $49/month for complete access, if you don’t want the projects or certification you are able to search for the individual courses and when you click the “Enroll Now” button choose “audit the course” to get access to most of the course content.
If you’ve got data to analyze, chances are you’ll be using Google Analytics—at least in part—to do it. Google wants you to use their tools, though, so they offer plenty of free resources to help you gather up data, understand it, and analyze it to make better marketing decisions—and drive revenue.
You can’t improve what you don’t measure so this course will teach you a useful set of analytical skills that will improve your social media campaigns and help you identify the content that is most helpful for growing your online audience.
Fine-tune your digital marketing strategy with a well-chosen technology stack. Learn about the roles and benefits of each layer in the stack—marketing and advertising, digital experience and clickstream measurement, back office functions, and analysis—and the technology that will help you drive engagement, measure results, increase sales, and improve customer relationships.
The Level 5 Diploma in Business Management qualification is designed for learners to enhance their understanding of management in the context of general business. The qualification will give learners a theoretical understanding of management concepts and an overview of general business. It…
Constant Contact’s Social Media Quickstarter emphasizes opportunities to integrate email with social media marketing, to maximize the impact of both channels. In a series of step-by-step lessons, learners can study digital marketing tactics for Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+, YouTube, blogging, and online listings and reviews sites. The way the courses are structured makes them perfect for beginner-level marketers, with components such as glossaries and how-to guides, combined with practical examples of the lessons at hand in action.
In this online marketing course from Constant Contact, you’ll get all the ins-and-outs on tactics for Facebook, YouTube, Pinterest, blogging, and more. And the programs are geared to beginners to Internet marketing—think of it as Social Media 101, with an emphasis on integrating social media with email marketing to get you more leads and sales.
Online education and certification offered by professional training organizations can be a lifesaver for marketing professionals. They give you skills proven to be effective in the workforce, taught by experts who live and breathe the stuff. You stay updated with the latest tools and techniques and you benefit from collaboration and interaction with experts and peers alike.