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Gain a strong foundation in the core concepts of digital marketing and become a specialist in email and social media marketing. Gain an overview of analytics, email marketing, SEO, PPC, mobile marketing and analytics. What you can expect from a course with the Learning People: Dynamic learning…
The new digital era has enabled brands to selectively target their customers that may potentially be interested in their brand or based on previous browsing interests. Businesses can now use social media to select the age range, location, gender and interests of whom they would like their targeted post to be seen by. Furthermore, based on a customer’s recent search history they can be ‘followed’ on the internet so they see advertisements from similar brands, products and services,[34] This allows businesses to target the specific customers that they know and feel will most benefit from their product or service, something that had limited capabilities up until the digital era.
The University of Canberra offers a fully online Diploma of Applied Business. The program is delivered in partnership with Ducere Global Business School. You can enroll any time of the year. The exam-free program features exclusive content from business and world leaders. Upon graduating, you can enter UC business courses as a 2nd-year student. Topics include project work, innovation in the workplace, managing people performance, and identifying marketing opportunities. Australian students are eligible for government study loans. To be admitted, you need an ATAR of 60+ or 2 years of work experience.
EdX is an online learning platform trusted by over 12 million users offering the The Science of Happiness at Work Professional Certifiicate in collaboration with University of California, Berkeley – UC BerkeleyX. Learn research-based strategies to feel happier at work and boost satisfaction, engagement, and collaboration in your organization.
Another MOOC resource site, Canvas offers free online courses on a range of topics. While currently there are no courses that deal explicitly with online marketing, check back to see new offerings. Some courses that may interest online marketers include:
Business courses don’t typically cover material that requires hands-on training or laboratory experience, which means that the online environment can offers numerous advantages over the classroom model without significant drawbacks. For one, online business training can often be completed according to your own schedule, which can be a great help to professionals whose work schedule is top priority.
Master strategic marketing concepts and tools to address brand communication in a digital world. This Specialization explores several aspects what gadgets go with google home the new digital marketing environment, including topics such as digital marketing analytics, search engine optimization, social media marketing, and 3D Printing. When you complete the Digital Marketing Specialization you will have a richer understanding of the foundations of the new digital marketing landscape and acquire a new set of stories, concepts, and tools to help you digitally create, distribute, promote and price products and services. In 2016, this was one of the top 10 specializations in terms of enrollments. INC Magazine rated the first course, Marketing in a Digital World, as one of The 10 Hottest Online Classes for Professionals in 2015. In addition, this course was also ranked in the top five courses across multiple MOOC providers. Finally, the Digital Marketing Certificate was the top coveted certificate on Coursera in 2015. Get more updates on the specialization at http://digitalmarketingprofs.com/ This Specialization is part of the University of Illinois Masters of Business Administration degree program, the iMBA. Learn more about the admission into the program here.
We’ve partnered with the Interactive Advertising Bureau to offer a free certification for those who finish our complete course content. Our content covers the basics and beyond, to help you build a great foundation of digital skills. And you can showcase this qualification on your CV and LinkedIn profile too.
PPC University. Our new PPC University is an awesome one-stop shop for learning all the ins and outs of PPC. With easy-to-browse lessons for beginners and advanced PPC users, there’s something for everyone at the grand old PPC University. In addition, PPC 101 is available as a free marketing course download. Toga, toga, toga!
Digital learning platforms make studying business more enjoyable than you might expect. Course instructors use a variety of media, including videos, animations, traditional text readings and social media. They make learning interactive to keep you mentally engaged.
This entry level 1 Business management course gives a comprehensive introduction to business management. Students explore wide range of topics on this business management course including ; what exactly the business manager does, how the responsibilities are shared among management teams, what…
The Business of Social Course is a part of the Social Media Marketing Specialization offered by Coursera in partnership with Northwestern University.  In a 2014 study of CEOs and CMOs, IBM found 63% wanted social strategies which generate business metrics while only 20% of businesses worldwide actually have them. 
Taking business courses online saves time and money and gives the opportunity to learn at one’s own pace. Browse the wide range of courses available and develop that competitive edge necessary for continued success.
Alison is a massive online learning community of more than six million registered users, with standards-based and certified courses offered absolutely free of charge. Developed by free online courses pioneer Mike Feerick, Alison was founded in 2007 and was the first MOOC (massive online open course) provider.


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