There are many free or paid content marketing courses available online but i would like to share one of the best Content Marketing Courses offered by Digital Vidya along with LinkedIn. They partnered with LinkedIn to co-create a Content Marketing course, which will enable you get a joint certification from LinkedIn and Digital Vidya as part of their Digital Marketing program.
It’s an online course with modules covering introductory digital marketing, search engine marketing, search advertising, display advertising, mobile, social, analytics, and video, making it one of the more comprehensive courses for beginners.
Lynda.com: Are you looking to take short, affordable courses to help you learn more about marketing? Lynda.com offers a handful of amazing marketing courses that will be sure to make you think about marketing and the role it plays in your life.
Join Mike Vardy as he shares how creating a simple, flexible, durable productivity system will transform the way you work. After taking this class, you’ll have an arsenal of strategies to personalize your productivity and ensure you’re getting the right things done, freeing time and energy so you can focus on the things that matter.
Learning marketing is the best investment you can do for your career and your business because marketing concepts do not change and it has a very long shelf life. That’s because the human psychology which drives sales hasn’t changed and will not change for quite some time. You can read more about UpGrad’s digital marketing program in this article.
Although all marketing careers require some level of market research, as a specialized market researcher you will dedicate much of your time to collecting and analyzing data and information to advise clients and/or colleagues on how to maintain and expand the company’s market share. The information you collect and produce as a market researcher will help your company or client to make informed strategic decisions within your target market. If based within a single company, you will be gathering data on consumer/customer opinions, researching what to invest in, what to market next and how best to communicate and position the brand or product. Most market researchers work for agencies, however, which usually means being involved in a number of projects of different scales for many clients.
ALISON offers free online classes in various professional skills users can take at their own pace. In the Diploma in Social Media Marketing course below, students can get into the nitty-gritty and big picture views of different skills of different topics — just check out one of the many modules:
The second option is independent study. If you’re a working digital marketer who wants to skill up, add a specialty, or refresh your skills, you can consider the self-study model. This is also a good choice if you want more schedule flexibility, or need to watch your budget.
You can also access a number of webinars and white papers to enhance your digital marketing education, and best of all, everything’s mobile-friendly so you can learn on the go, whenever you have time!
^ Jump up to: a b c d e f Maw-Liann Shyu; Wan-Ju Chiang; Wen-Yuan Chien; Sheng-Liang Wang (1 July 2015). Key Success Factors In Digital Marketing In Service Industry and the Development Strategies: A Case Study On Fleur DE Chine At Sun Moon Lake. The international Journal of organizational innovation.
In this online marketing course from Constant Contact, you’ll get all the ins-and-outs on tactics for Facebook, YouTube, Pinterest, blogging, and more. And the programs are geared to beginners to Internet marketing—think of it as Social Media 101, with an emphasis on integrating social media with email marketing to get you more leads and sales.
An offshoot of the school’s online business journal called “Knowledge@Wharton.” Provides “audio articles” thatfeature high-profile executives and faculty, including several that highlight stock market guru Jeremy Siegel.
Beyond the millions of Pinterest pins in home design, there’s a whole other world of content for the tradespeople who actually make those dream homes materialize. Discover the other side of interior design in our Q&A with Nora DePalma, co-founder of an agency that specializes in PR for the construction trade.
The program costs Rs.49,999 plus taxes and it contains 7 courses. There are 175+ hours of e-learning content available in their course as claimed by them. The course is set to complete in 180 days. The educational materials and the certification will be provided by OMCP.org.
The programme includes talks, roundtables, mini-workshops, visits to exhibitions and professional discussions. You will also have a unique opportunity to get a behind the scenes look at the most influential agencies in London and meet fellow creatives from around the world…. [-]
The road to success as a member of the business world requires a broad range of up-to-date business skills. Managers and human resource pros usually break these skills down into two distinct categories: hard skills, like computer and software proficiencies, and soft skills like interpersonal communication and stress management.
As its name indicates, Jon Morrow’s Guest Blogging takes you through the nuts and bolts of how to pitch and then write the perfect guest post. The course contains modules on finding your ideal audience, locating your target blogs, crafting your killer headlines, pitching your irresistible ideas, writing your popular posts, and getting the most from every post. Every participant of this course receives a copy of Jon’s Big Black Book, which contains the editorial contact details for every major blog that takes guest posts.
Benefit:Understand tools such as Google Adwords, SEO, and use of Google Analytics in measuring the results of two campaigns that will be designed during the workshop.A highly practical workshop where attendees are encouraged to exchange experiences among themselvesThe workshop uses a practical methodology to acquire skills in the management of social media communities.Addressed to:Graduates in administration and marketingEngineers in computer systems, industrial and relatedRequirement:… [-]
Students may use the Digital Marketing course as a self-study training pack that can be completed at their own pace or professors may choose to incorporate the modules into their lesson plans. We recommend that students review all modules to derive the maximum benefit from the course, however students should pay particular attention to the AdWords Fundamentals and the campaign type they have chosen to take the exam for, if opting into the optional AdWords Certification category of the competition.
Another good course by Nick is this one on How to write Better Headlines – For Content, Email & Social. With the world fast turning into a headline reading population, the importance of a strong, catchy and effective headline is much more than before. A good article and a bad headline is like all your effort going down the drain. Link available towards the end of the answer
We believe in the importance of developing long-term professional relationships with our students and we do like to discuss the options, courses and costs with you before you start our programmes. We therefore have a selection of open evenings across our centres throughout the year, alternatively we can chat through the options on the phone.
Properly utilizing digital marketing allows you to promote your products and services while building customer relationships through “paid media” and “owned media” initiatives. So how do you put them together to create a comprehensive, effective marketing plan?
Marketing Philosophies and Ethics – Get an introduction to marketing terminology and the types of market orientation. Lessons also explore cause-related marketing and the social responsibility of corporations.
The Marketing Communication master’s concentration prompts you to analyze consumer behavior, conduct market research, and engage the power of brands and messages in order to develop powerful digital marketing strategies. Evaluate various tactics, measure their effectiveness, and explore the intricacies of working with or in complex, multi-functional teams to execute compelling marketing campaigns.
Mastering Drip was originally targeted at freelancers who wanted to sell marketing automation services to their clients. Today, the course is really for anyone who wants to learn how to quickly (and correctly) set up Drip to reap maximum return on investment (ROI).
Guy Kawasaki is a renowned product evangelist for companies like Apple & Mercedes-Benz, bestselling author and keynote speaker on topics like innovation, enchantment, social media, and entrepreneurship. In this online business course taught on Skillshare, Guy teams up with his business partner from technology investment firm Garage Ventures, Bill Reichert to teach the Art of the Start: Turning Ideas into High-Growth Businesses. Over the course of 14 video lectures, they discuss the principles they’ve discovered are necessary to bring your ideas to the next level, which will help you attract investor simple home indoor exercise gadgets for kids for your growing idea. They even give you the opportunity to upload a pitch deck for your business idea and request feedback.