Alison is a massive online learning community of more than six million registered users, with standards-based and certified courses offered absolutely free of charge. Developed by free online courses pioneer Mike Feerick, Alison was founded in 2007 and was the first MOOC (massive online open course) provider.
This Master’s Degree in Digital Marketing and E-Tourism taught in Barcelona focuses on the latest trends in digital marketing and the keys to successful promotion and sales in the Tourism and Hospitality industry.
Alison offers free, online digital marketing courses and digital marketing training in a wide variety of subjects. For those seeking information on the fundamentals of marketing online businesses and those who want to learn more about Google Analytics and Google AdSense, Alison’s digital marketing courses are tailor-made for them. A Diploma in E-Business is a more advanced course aimed at helping business owners increase knowledge and understanding of what online marketing involves and are ready to implement successful online marketing strategies.
Ever found yourself looking at an advertising campaign and thinking you could do better? Regularly get excited about the latest social media innovations? Pride yourself on your strong communication skills, especially when it comes to persuasion? Then marketing degrees could be for you.
The American Writers and Artists Inc (AWAI) specializes in providing training for copywriters. They offer many courses about different facets of copywriting, both traditional paper-based copywriting, as well as writing for an online environment. Their flagship course is their Accelerated Program for Six-Figure Copywriting. This comprehensive course moves you from Getting Started as a Copywriter to The Fundamentals of Persuasive Writing to The Secret Structure of Direct-Response Copy to Choosing Your Path and finally Your Guide to Getting Clients.
Rand Fishkin, CEO of Moz, is renowned for his knowledge of Search Engine Optimization (SEO). He has created a free Skillshare course, SEO That Matters: Tactics and Strategy for Entrepreneurs, that explains all of the key fundamentals of SEO, from keywords to links. In it, Rand shows you how to craft an SEO strategy for your business and gives tips that will help you optimize your content.
During each Insider Session, Dean answers the most frequently asked questions in four to six minute audio sessions. Questions are centered around tools and technology, content, distribution and advanced guest blogging tactics.
Digital Vidya has more than 15 lead trainers and 7 guest trainers. All the trainers are experts in their subject. Digital Vidya has also launched a course on mobile marketing recently. You can check it out the announcement on their blog here. And you can sign up for their course from this page.
You might feel overwhelmed with all that you have to learn to make the most of this opportunity to market your business online. But you really have no choice but to get with the program—that’s where you’ll find your prospective customers.
With the tagline, “you don’t have to be a genius to master internet marketing,” this 20-part email course from the folks at Copyblogger offers a great starting place for those new to the marketing field. What’s unique about this course is that it digs deeply into the areas of direct response copywriting and relationship building.
Taught by Kevin Hartman, Head of Industry at Google, this free marketing course on “Digital Analytics” focuses on the specific data collection, analysis, and visualization techniques used by the world’s top brands. Unlike some of the other analytics classes offered online, this one focuses specifically on marketing.
If you think you have to enroll in night classes at a community college or take an advanced MBA degree to improve your business knowledge, think again. While entrepreneurship and business classes are widely available at almost any school, many of them don’t teach you what you actually need to know. And it’s not surprising – the teachers at many of these institutions have been in the classroom for decades and understand theory more than practice.
The field of marketing is a dynamic business area that is concerned with the satisfaction of people’s wants and needs. Marketing studies can teach individuals how to see things from the perspective of the consumer and to implement the appropriate marketing strategies.
I would start by getting your own self-hosted WordPress site and then learning how to use it by blogging and sharing your content to get feedback from your friends, family, and eventually your wider audience on social media as it grows.
Now, let’s dive in. Please note that some of the links in this post are affiliate links and at no additional cost to you, I will earn a commission. Know that I only recommend online business courses and learning resources I’ve personally taken, tested or believe are genuinely helpful, not because of the small commissions I make if you decide to purchase them.
Analytics AppliedAnalytics SetupContent CreationContent OutreachE-CommercePPC Advertising – SearchPPC Advertising – Display NetworkSearch Strategy and PlanningSEO – ContentSEO – SetupUser Focused Design
As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. [+]
The program is designed to help professionals become a certified digital marketing master. The program is created by the Syllabus Advisory Council, comprised of digital leaders from places like Google and Facebook, to validate learning content to ensure it is cutting-edge, relevant, and technically accurate.
Sue B. Zimmerman is a master of using Instagram for business. She has written the number 1 eBook on the subject, speaks and coaches about it, and has created several courses including Instagram Marketing for Small Businesses. In this course, Sue demonstrates the marketing opportunities of Instagram and gives you everything you need to know about how to implement it for your own business.
This is a pretty good list, but I have to say in my experience sources like Udemy and Lynda really only offer up a sub-par experience. Udemy especially, seems to be filled with a lot of courses that are made by people simply looking to say they have a product so they can market it. I’ve burnt a lot of cash on these in the past and didn’t learn much more than the art of spotting bs! ( which in and of it’s self is useful)
Diploma to DegreeAthabasca University has worked with many community colleges and technical institutes to build post diploma routes to degree completion. These post diploma programs recognize university-level work that has been completed in the college sector and awards block credit into our Bachelor of Management (BMgmt) and Bachelor of Commerce (BComm) programs.
At undergraduate level, marketing degrees are available both as a BA (Bachelor of Arts) or a BS (Bachelor of Science). The main difference between a Marketing BA and a Marketing BS is that a BA involves more of an emphasis on humanities, while BS focuses more on the scientific, mathematical and technological aspects of the subject.
Carter Thomas clearly knows something about creating apps. Since 2011, he has published over 1,500 apps that have resulted in more than 18 million downloads. Make Your Own App: No Coding Required helps you get started on creating and publishing apps. It covers all of the stages of creating an app and gives you the steps you need to follow. This includes information on monetizing your app and how to hire a developer if you lack coding skills yourself.
Explore strategies for efficiently and successfully recruiting top talent on social platforms. Learn how to jump-start your social media recruiting presence, find and approach ideal candidates, and more.
I think what these are best for is so that you can apply a lot of the principles in real life. Your next employer may be looking for the specific projects you’ve worked on and these courses will help you demonstrate that on a wide scale.
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Become familiar with the online environment and learn various digital marketing strategies you can use to get your business, brand, or products and services out there. This is a great learning material to augment your knowledge of digital marketing and its associated concepts and techniques…
Do you have a dream of being a best-selling author? Entrepreneur, Tom Corson-Knowles did, and today he’s the author of more than 20 bestsellers. He has created a course, How To Become a Bestselling Author on Amazon Kindle, where he teaches the secrets of his publishing success. He comprehensively covers the basics, writing, cover design, Kindle formatting, publishing, marketing and financial management for authors.
The Coursera specialization can be part of the University of The state of illinois Master’s of Business Operations degree program. The MASTER OF BUSINESS ADMINISTATION methodology becomes apparent in lots of the theory-based course themes, but as digital marketing may be a hands-on discipline, it would have been completely better if practical application was in-built into each factor rather than coming at the end.