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One of the most important reasons many people invest in content marketing is to get better search rankings. This 4.5 hour long, 50 lecture series on How to Write Great Web Content – Better Search Rankings is an ideal match for people looking for a course on SEO writing or developing a career in Search Engine Optimization industry. All information is mentioned in detail here.

Using paid media, such as buying ad space on well-known websites, may be the fastest way to promote a product or service on digital platforms. In addition to display ads, paid media includes initiatives like search engine marketing, email marketing, video marketing, social media ads, and mobile ads. 

The Open University, a U.K. nonprofit organization that offers a plethora of free online courses, also features a variety of courses aimed toward business owners and entrepreneurs. Entrepreneurial Behavior consists of four units and covers such subjects as the economic function of the entrepreneur, entrepreneurial qualities, and entrepreneurial work style. Students who complete the free course will obtain a better understanding of how to transform an innovative idea into an entrepreneurial product.

Benefit:Understand tools such as Google Adwords, SEO, and use of Google Analytics in measuring the results of two campaigns that will be designed during the workshop.A highly practical workshop where attendees are encouraged to exchange experiences among themselvesThe workshop uses a practical methodology to acquire skills in the management of social media communities.Addressed to:Graduates in administration and marketingEngineers in computer systems, industrial and relatedRequirement:… [-]

Designed for beginners to digital marketing, these introductory courses are not as comprehensive as some of the other offerings on our list. Professionals interested in the AMA’s Professional Certified Marketer (PCM) credential will benefit the most from these modules.

Okay, so technically this isn’t a free course, but if you are new to LinkedIn’s online marketing training, you can sign up for a free month and take this handy course in social media marketing. Analyze what’s working via SWOT analysis, discover how to create a strong social presence that highlights your strengths, and gain inspiration by exploring the most cutting edge opportunities for social media to achieve even greater reach.

This course is also a part of a Online Marketing Challenge from Google. Students that plan to take the Online Marketing Challenge are encouraged to complete the Digital Marketing Course first. Marketers looking to learn everything there is to know about Google (and advertising), this is a great place to start!

Hooked: How To Build Habit-Forming Products focuses on the psychology and science behind building habit-forming products, that keep on encouraging your customers to return. Neil Eyal has based this course on his bestselling book of the same name. He focuses on the intersection between psychology, technology, and business. He teaches you how to build best gadgets for working from home and experiences that are inherently sticky, leading to you enjoying regular repeat customers.

Professional AccountingAU’s Faculty of Business provides specific courses and programs to help you meet the requirements for all of the Canadian accounting designations. You can register just in the specific prerequisite courses that you require for your designation, or you can enroll in a degree or certificate that will help you meet your goals.

Offered in 86 modules, this course covers best practices for campaign planning and optimization using Facebook’s family of apps and services including Instagram. Note that while all the courses can be accessed for free, you need to pay and schedule an exam if you want to get an officially recognized certificate from Facebook.

IIMT College is a reputed hotel management college in Meerut, Delhi, Noida, UP, NCR that delivers a world class hotel management education to a large number of candidates who are dediucated to earn a beautiful career in hotel industries.

Taking business courses online saves time and money and gives the opportunity to learn at one’s own pace. Browse the wide range of courses available and develop that competitive edge necessary for continued success.


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