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Marketing within your own digital properties—such as your organization’s website, blog or social media pages—is an effective way to build deeper relationships with existing customers and attract the attention of new ones. 
As the course page explains, the Learning Path begins with a foundational DMCA course, which equips learners with a broad, 360` understanding of the principles of digital marketing. Learners then progress along the path, picking up advanced skills in web analytics, paid marketing, SEO, social media, required by every digital marketing professional. Elective offerings in Content Marketing, Email Marketing, Conversion Optimization & Mobile Marketing give you the flexibility to master additional knowledge areas as needed.
EdX is an online learning platform trusted by over 12 million users offering the Introduction to Manufacturing Systems Certificate, in collaboration with Massachusetts Institute of Technology – MITx. Learn about manufacturing systems and ways to analyze them in terms of material flow and storage, information flow, capacities, and times and durations of events, especially random events. 
If​ ​you​ ​are​ ​a​ ​non-Marketing​ ​professional​ ​(e.g.​ ​Finance,​ ​Operations)​ ​with​ ​significant experience,​ ​you​ ​should​ ​not​ ​look​ ​at​ ​positioning​ ​yourself​ ​as​ ​a​ ​digital​ ​marketing professional​ ​as​ ​you​ ​would​ ​be​ ​considered​ ​a​ ​fresher​ ​in​ ​this ​industry. Instead,​ ​you​ ​should​ ​look​ ​at​ ​following​ ​benefits​ ​of​ ​acquiring this skill:
Writer, side project aficionado, and part-time entrepreneur. Join me here, on ryrob.com and learn how to start a business while working full-time. Let’s chat on Twitter about business and side projects.
Review : As a newbie to writing content I didn’t know much of anything when I started this course. I have a site with content, but my traffic is low. This course taught me what I am doing wrong ( which was mostly everything) and what to do to make it right. Also, I now have a great understanding of the field of content writing and what it takes to make it in the business. In my opinion this course over delivered on it’s promise. This is a great course, thanks Mike & Ken for sharing your knowledge. Peace. – Tim Wiesner
HubSpot Academy offers certification and training courses to teach people how inbound marketing and HubSpot software work. Classes are often taught by marketers at HubSpot and are made up of video lessons, quizzes, and tests. Most HubSpot Academy classes are available free of charge, and if you pass the certifications, such as the two below, you get a nifty certificate and badge to share on your social media profiles. Check out mine on LinkedIn:
Marketing is a constantly changing field, with new technologies and techniques influencing the way marketers work every day. This collection of free online courses will enable you to keep up with the latest trends in marketing and give your marketing career a boost.
Having conducted over 1500+ internet marketing training programs for participants from 12,000+ brands across the globe, we are regularly approached by agencies and brands for their hiring needs. We also approach brands and agencies based on the requirements of our participants. Moreover, ​the​ ​skills​ ​(e.g.​ ​how​ ​to​ ​leverage​ ​LinkedIn)​ ​you​ ​acquire​ ​in​ ​this​ ​program, will​ ​help​ ​you​ ​in​ ​fulfilling​ ​your​ ​professional​ ​objectives​ ​including​ ​getting​ ​an internship,​ ​part-time/freelancing​ ​or​ ​full-time​ ​job​ ​opportunities.
The University of Illinois at Urbana-Champaign is a world leader in research, teaching and public engagement, distinguished by the breadth of its programs, broad academic excellence, and internationally renowned faculty and alumni. Illinois serves the world by creating knowledge, preparing students for lives of impact, and finding solutions to critical societal needs.
Business Research Methods – Open University – This free class will teach you about business research essentials: market research, business, marketing, business planning, downturns, advertising and more.
Video advertising – This type of advertising in terms of digital/online means are advertisements that play on online videos e.g. YouTube videos. This type of marketing has seen an increase in popularity over time.[46] Online Video Advertising usually consists of three types: Pre-Roll advertisements which play before the video is watched, Mid-Roll advertisements which play during the video, or Post-Roll advertisements which play after the video is watched.[47] Post-roll advertisements were shown to have better brand recognition in relation to the other types, where-as ad-context congruity/incongruity plays an important role in reinforcing ad memorability.[46] Due to selective attention from viewers, there is the likelihood that the message may not be received.[48] The main advantage of video advertising is that it disrupts the viewing experience of the video and therefore there is a difficulty in attempting to avoid them. How a consumer interacts with online video advertising can come down to three stages: Pre attention, attention, and behavioural decision.[49] These online advertisements give the brand/business options and choices. These consist of length, position, adjacent video content which all directly affect the effectiveness of the produced advertisement time,[46] therefore manipulating these variables will yield different results. Length of the advertisement has shown to affect memorability where-as longer duration resulted in increased brand recognition.[46] This type of advertising, due to its nature of interruption of the viewer, it is likely that the consumer may feel as if their experience is being interrupted or invaded, creating negative perception of the brand.[46] These advertisements are also available to be shared by the viewers, adding to the attractiveness of this platform. Sharing these videos can be equated to the online version of word by mouth marketing, extending number of people reached.[50] Sharing videos creates six different outcomes: best smart home gadgets that do not require a hub being pleasure, affection, inclusion, escape, relaxation, and control.[46] As well, videos that have entertainment value are more likely to be shared, yet pleasure is the strongest motivator to pass videos on. Creating a ‘viral’ trend from mass amount of a brands advertisement can maximize the outcome of an online video advert whether it be positive or a negative outcome.
Just published my online course in Viral Marketing for free. I decided I had earned enough on it. It has been up for about a month, have about 1200 participants from about 40 countries. WordStream is used as one of the tools in the maintenance and monetization phases of the viral process. If possible, I would love to write a guest post on how to use keyword research in order to make content go viral.
The CIM Level 4 Certificate in Professional Marketing (Digital Marketing) is a professional marketing qualification from the Chartered Institute of Marketing. It provides the practising marketer with relevant, contemporary marketing content to equip them for the current global landscape…
Companies can scan for marketing and sales opportunities by reviewing their own outreach as well as influencer outreach. This means they have competitive advantage because they are able to analyse their co-marketers influence and brand associations.[60]
Expand your sales expertise with free, online courses from Alison. Training courses like Discovering and Meeting Market Needs and Understanding Your Customers to Drive Sales, taught by high–level leaders with prominent companies, will give you the necessary understanding of the theory behind sales excellence.
Managerial Communication – Education-Portal.com – This class will talk about the important role of communication in management, and will detail the many functions that it facilitates. You will learn most of all about what managers most need to communicate, and what the challenges are in that process.
This Business Statistics and Analysis Specialization offered by Coursera in partnership with Rice University is designed to equip you with a basic understanding of business data analysis tools and techniques. You’ll master essential spreadsheet functions, build descriptive business data measures, and develop your aptitude for data modeling.  
** This is an Endorsed Digital Marketing Diploma (Level 4)***You will get Endorsed Certificate* from ** an Ofqual regulated awarding organisation ** Do you have interests in digital marketing? Inspire London College offers you the golden opportunity by presenting you a Level 4 Diploma in Advanced…
James Wedmore, a recognized authority on video marketing, demonstrates his knowledge in YouTube Marketing, a Creative Live course. As you would expect, the bulk of this course is filmed, with 25 HD video lessons. James shows you how to develop a winning video strategy on YouTube.
The Goodwill Community Foundation provides short, well-structured courses at an introductory level on topics in social media, blogging and how to better use popular technological tools like Skype, Meetup and Whatsapp.
MIT OpenCourseWare might be the next best thing to getting an MIT education for free. Through these free online publication, students can find bachelor-level and master-level courses business courses offered by MIT’s Sloan School of Management

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